Home > Communications 2.0, Marketing 2.0, Uncategorized > Do You Use US Population Demographics?

Do You Use US Population Demographics?

June 7, 2010

In marketing your small business, if you do not apply research to better reach you target audience, it can make or break an outreach campaign. The shoot gun approach or the old poke and hop methodology is more akin throwing a handful of dust into a headwind, resulting in very little productive ROI or results.

Therefore, I am providing the following URL from Wikipedia as a beginning source for helping to look at target markets from a population demographic stand point. There are about 307 million people living in the US right now.

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